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Send Facebook leads to amoCRM

Every lead shows up in your amoCRM pipeline as a new deal, with the contact details filled in. Typing them in by hand — and the numbers lost along the way — becomes history.

Facebook Lead Ads
Yuboraman
amoCRM

How to send leads to amoCRM

  1. Connect Facebook under “Connections”

    “Connect profile” → Facebook. The browser goes to Facebook, where you choose which Pages to give access to — Yuboraman never sees your password. Back in the dashboard, the account shows up under “Lead sources”.

  2. Click “New integration” and pick the source

    In the Integrations section click “New integration”. Under “Where does the lead come from?” tick Facebook / Instagram and pick what you need from the Page and Form lists — with a single Facebook account it is selected for you. If the lead comes from your own site — you pick “Your own site” and the system hands you a webhook address.

  3. Set the form name and the Telegram message

    In basic settings give the form a name. If “Send to Telegram” stays on, a Telegram message reaches your salesperson as the deal opens in the CRM.

  4. Pick amoCRM as the target site

    Pick amoCRM / Kommo in the “Where to send leads?” list. If the account is already saved you take it from the list; otherwise you enter the account address (https://mycompany.amocrm.ru, for example) and the JWT token: Settings → Integrations → Add.

  5. Pick the pipeline, the stage and the owner, then save

    Once the token is checked, the system pulls the pipelines, the stages and the users from your account. You pick which pipeline, which stage and whose name the lead lands under; the connection can be tested right here as well.

Video tutorial

Lesson 9

Sending Facebook form leads to amoCRM

Connect an amoCRM account, map the form fields to amoCRM fields, send leads into the right pipeline and set up the contact and the deal, then test the connection.

Duration:

By Bahodirjon Siddiqov, ads specialist

The video is in Uzbek.

What you get

The pipeline and the stage are yours

Which pipeline and which stage a deal lands in is your decision.

The contact is filled in too

A contact is filled in along with the deal — the phone and the name go into their own fields.

Custom fields

The custom fields in your account show up in the list as well, so there are no IDs to look up.

Conversions API

The sales result from the CRM can be sent back to Facebook, so the algorithm looks for audiences that resemble real buyers.

Frequently asked questions

Does it work with Kommo too?

Yes. amoCRM and Kommo are one system with a different name and domain — both of them connect.

Can I change the pipeline later?

Yes, the pipeline and the stage can be swapped in the integration settings at any time.

Can the same person end up twice?

You can turn on phone-based duplicate checking — with it on, a matching contact gets the new deal attached rather than a second record. Note: if amoCRM's own Facebook Lead Forms integration is also enabled, the lead arrives through two channels and can be duplicated.

Can I connect several accounts?

Yes. Each integration writes to its own account, so you can work with several amoCRM accounts.

Other destinations

Let your leads land in amoCRM

No code needed: sign up, connect your Facebook Page and switch on your first integration.